Expanded
reality and the travel industry are made for one another. All things
being equal, you will concur. What is the main activity of a vacationer?
Travelling, obviously. Traveling and watching around, retaining every
piece of information they can discover about the destination.
Augmented
reality in the very idea of it is meant to change what we see around.
It is meant to enhance our experience and increase our joy while
exploring the world. So AR is a perfect tool for tourism. It adds new
value and opens new opportunities for both the tourist and the tourism
industry. In this article, we will share with you top 5 ideas of how to use augmented reality in tourism.
Guide your customers
Information
is the thing that individuals can’t survive without. It is the fuel for
our impressions and our feelings, especially while Traveling. Of
course, there are adventurers that prefer to wander around with no
particular aim peeking into every alley and corner in their search of
something interesting. But when one wants a beer, they want it now and
not after two hours of walking around the unknown city.
Help your customers find the way
So
now your guests know where they want to go. It’s time to answer the
question of how to get there. While some have an uncanny sense of
direction that will lead them exactly where they need, the unfortunate
majority relies on maps in their smartphones.
Educate your customers
Tell
them more about your place. Show them extra information about the city.
Let them dive into the depth of history and science. People appreciate
when they are told and shown interesting stories.
Yes,
English is one of the most common languages in the world. But
experienced tourists know that there are places where an
English-speaking person is as rare as a unicorn. You can help your
guests duplicating everything into English or introducing them an AR
application. An augmented reality app can help people to understand
signs and notes, improving their traveling experience.
Improve your customers’ experience
Make
it easier. Make it more interesting. Make it better. If you change
something in your service that in any way improves your customer’s
interacting with it, it will be noted and remembered.
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